LabelGuard
Claim Guide

🇪🇺 High Protein Claim in EU

High Protein claims in EU require specific thresholds: At least 20% of the energy value provided by protein.

What the Rule Is

Using "high protein" on your food label is a regulated nutrition/health claim in European Union. In the EU, nutrition and health claims are governed by Regulation (EC) No 1924/2006: only claims listed in its Annex or the EU Register may be used, with the exact conditions of use met and wording that does not exaggerate the authorised claim. For this claim, the condition is: At least 20% of the energy value provided by protein

What You Must Include
  • Meet specific nutritional thresholds
  • Use exact wording where prescribed
  • Include required accompanying statements
Common Violations
  • Using "high protein" without meeting the nutritional threshold
  • Missing required accompanying statements
  • Implied claims that do not meet the criteria
Examples: Compliant vs Non-Compliant

Compliant Examples

High Protein (meets threshold)
Source of High Protein (if applicable)

Non-Compliant Examples

High Protein (threshold not met)
Very High Protein (superlative not permitted)
How LabelGuard Checks This

LabelGuard automatically checks your "high protein" claim against EU thresholds.

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Frequently Asked Questions

What are the thresholds for a "high protein" claim in EU?

At least 20% of the energy value provided by protein

Which law governs nutrition claims in EU?

In the EU, nutrition and health claims are governed by Regulation (EC) No 1924/2006: only claims listed in its Annex or the EU Register may be used, with the exact conditions of use met and wording that does not exaggerate the authorised claim.

Can I use this claim on any product type?

Most claims can be used on eligible products, but some are restricted.

What happens if I misuse this claim?

Misleading claims can result in enforcement action, product recalls, and fines.

Regulation Sources

Last updated: 2026-03-01

Disclaimer: This information is for guidance only and does not constitute legal advice. Always consult official regulations and seek professional legal advice for specific compliance questions.

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