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Ingredient Guide

🇪🇺 Natural Flavors / Natural Flavourings on Food Labels in EU

Natural Flavors / Natural Flavourings is permitted with proper declaration in European Union: declare as "flavouring(s) or natural flavouring(s)" in the ingredient list.

What the Rule Is

"Natural flavours" is an umbrella declaration for flavouring preparations derived from plant or animal raw materials, covering potentially hundreds of individual substances. In European Union, Natural Flavors / Natural Flavourings is regulated under FIC Regulation 1169/2011 as a food flavoring. EU Regulation (EC) No 1334/2008 on flavourings permits "natural flavourings" as a label term but requires more specificity when a specific source is implied (e.g., "natural vanilla flavouring" must actually derive primarily from vanilla). If the name implies a specific natural source, the flavoring must actually come from that source. Smoke flavourings must be declared separately: "smoke flavouring".

What You Must Include
  • Declare as "flavouring(s) or natural flavouring(s)" in the ingredient list
  • Declare with functional class: "flavoring"
  • Review all compound ingredients for hidden sources
  • Cross-check all compound ingredients and sub-ingredients for hidden sources
Common Violations
  • Incorrect or missing declaration name — must use "flavouring(s) or natural flavouring(s)"
  • Using an ambiguous or abbreviated name that does not identify Natural Flavors / Natural Flavourings
  • Missing the functional class in the ingredient declaration
  • Not updating the label after recipe changes involving this ingredient
  • Failing to check compound ingredients for hidden Natural Flavors / Natural Flavourings content
Examples: Compliant vs Non-Compliant

Compliant Examples

"flavoring: flavouring(s) or natural flavouring(s)"
Full ingredient line: "Ingredients: ... flavouring(s) or natural flavouring(s) ..."

Non-Compliant Examples

Using a synonym (Natural flavourings, Natural flavor) without the approved declaration name
Ingredient list with "Natural Flavors / Natural Flavourings" without functional class or E-number
"Natural [ingredient category]" without specific name where specific name is required
How LabelGuard Checks This

LabelGuard scans your label for Natural Flavors / Natural Flavourings and all its common names (Natural flavors, Natural flavourings, Natural flavor, Flavour (natural)) to verify correct declaration, required E-numbers, and proper functional class labeling under EU rules.

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Frequently Asked Questions

What is natural flavors / natural flavourings?

"Natural flavours" is an umbrella declaration for flavouring preparations derived from plant or animal raw materials, covering potentially hundreds of individual substances. It commonly appears in: Almost any processed food, Beverages, Snacks, Confectionery, Dairy products.

Is natural flavors / natural flavourings bad for you?

The individual flavouring substances are safety-evaluated (EU Regulation 1334/2008; FEMA GRAS in the US), so safety is rarely the issue. The compliance risks are allergen carry-over from flavour carriers, and the EU’s much stricter naming rules — calling something "natural strawberry flavouring" requires at least 95% of the flavouring to come from strawberries.

How must Natural Flavors / Natural Flavourings be declared on food labels in EU?

Declare as "flavouring(s) or natural flavouring(s)" in the ingredient list. EU Regulation (EC) No 1334/2008 on flavourings permits "natural flavourings" as a label term but requires more specificity when a specific source is implied (e.g., "natural vanilla flavouring" must actually derive primarily from vanilla). If the name implies a specific natural source, the flavoring must actually come from that source. Smoke flavourings must be declared separately: "smoke flavouring".

What are the common synonyms and hidden sources of Natural Flavors / Natural Flavourings?

Natural Flavors / Natural Flavourings may appear under the following names: Natural flavors, Natural flavourings, Natural flavor, Flavour (natural). Common hidden sources include: Almost any processed food, Beverages, Snacks, Confectionery, Dairy products, Sauces.

Is natural flavors / natural flavourings banned in Europe or other markets?

Natural Flavors / Natural Flavourings is permitted in all major markets with proper declaration.

Regulation Sources

Last updated: 2026-07-20

Disclaimer: This information is for guidance only and does not constitute legal advice. Always consult official regulations and seek professional legal advice for specific compliance questions.

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