Beta-Carotene is permitted with proper declaration in United States: declare as "beta-carotene" in the ingredient list.
Beta-carotene (E160a) is the orange provitamin-A pigment from carrots and other plants, used to colour margarine, drinks, and dairy products. In United States, Beta-Carotene is regulated under FDCA & FSMA as a food coloring. FDA GRAS (21 CFR 182.5015). Declared as "beta-carotene" in ingredient list when used as a colorant. When used as vitamin A source, declared nutritionally in the Supplement Facts or Nutrition Facts panels.
LabelGuard scans your label for Beta-Carotene and all its common names (E160a, Beta carotene, β-Carotene, Provitamin A) to verify correct declaration, required E-numbers, and proper functional class labeling under US rules.
Start Your Compliance CheckBeta-carotene (E160a) is the orange provitamin-A pigment from carrots and other plants, used to colour margarine, drinks, and dairy products. It commonly appears in: Margarine, Cheese, Butter alternatives, Orange juices, Some breakfast cereals.
As a food colour it is safe, and EFSA confirmed this in its 2012 re-evaluation. The caveat comes from supplements, not food: trials in the 1990s (ATBC, CARET) found high-dose beta-carotene supplements (20+ mg/day) increased lung-cancer risk in smokers — intakes far above anything achievable from coloured foods.
Declare as "beta-carotene" in the ingredient list. FDA GRAS (21 CFR 182.5015). Declared as "beta-carotene" in ingredient list when used as a colorant. When used as vitamin A source, declared nutritionally in the Supplement Facts or Nutrition Facts panels.
Beta-Carotene may appear under the following names: E160a, Beta carotene, β-Carotene, Provitamin A, Natural Yellow 26. Common hidden sources include: Margarine, Cheese, Butter alternatives, Orange juices, Some breakfast cereals, Confectionery.
Beta-Carotene is permitted in all major markets with proper declaration.
Last updated: 2026-07-20
Disclaimer: This information is for guidance only and does not constitute legal advice. Always consult official regulations and seek professional legal advice for specific compliance questions.
Get your label checked against all US regulations in seconds.
Starting at $29 per label check
Explore all US labeling requirements in one place.
View US HubLabelGuard checks your labels against all FDCA & FSMA requirements in seconds. Catch violations before they cost you.
Trusted by food manufacturers, supplement brands, and compliance teams worldwide